Résumé

EDUCATION

M.S., MASS COMMUNICATIONS // Southern Illinois University, Edwardsville, IL

DEC 2014

Master of Science in mass communications: digital marketing – media campaigns.

Thesis: “A Stage-Based Mixed Methods Approach to Gamification Adoption in Higher Education Institution Marketing and Recruiting.”

B.S., LIBERAL STUDIES // Southern Illinois University, Edwardsville, IL

AUG 2003

Bachelor of Science in liberal studies: biology – studio art – jazz guitar performance (minor).

Awards and Activities: Dean’s List – Science Honors – Jazz Combos – Chemistry Club.


EXPERIENCE

COMMUNICATIONS SPECIALIST // Washington University, St. Louis, MO

JAN 2017–PRESENT

Lead the communication and marketing efforts as well as major events and develop communications strategies for specific Graduate School initiatives.

CONTENT DEVELOPER // Saint Louis University, St. Louis, MO

FEB 2012–JAN 2017

Oversaw the development and creation of a full range of marketing and communication solutions for University clients including recruitment publications, advertisements, marketing pieces, and web-based projects.

FREELANCE MUSIC/EVENT PROMOTER // St. Louis, MO

JAN 1997–PRESENT

Created and distributed promotional materials for a range of events (CD releases, trivia nights, fundraisers, etc.) as well as coordinated event details from scouting locations and contacting suitable venues for the specific event to contract negotiations and confirming availability of facilities.

SOCIAL MEDIA MANAGER ASSISTANT // ALIVE Magazine, St. Louis, MO

SUMMER 2010

Explored ways in which the organization could engage the user community both within the existing sites and on external social media platforms as well as help develop ALIVE Magazine’s social media and web marketing and administrated web related components of alivemag.com.

SOCIAL MEDIA MANAGER // Schmitt Music, O’Fallon, IL

JAN 2008–2012

Designed social media strategies which consisted of managing and growing online community from scratch through Twitter and Facebook as well as creating marketing strategies to obtain new clients.

MUSIC INSTRUCTOR // Schmitt Music, O’Fallon, IL

JAN 2004–2012

Provided private instruction of guitar and bass students along with expanding, developing, and implementing new and effective teaching methods while promoting store events and merchandise to students.